Meadow Foods, the UK’s leading independent dairy group, has put more positive momentum into the market by making the bold move of announcing it is increasing its milk price it pays producers by another 1 pence per litre (ppl) from 1st April.
The move comes shortly after the 1ppl rise announced last week for 1st March. The increase will be added to the flat rate element of the price paid to farmers and will therefore benefit allof Meadow’s dairy farmers, regardless of their specific contract. It takes Meadow’s price above 26.00ppl for 1stApril 2011.
Simon Chantler, Meadow Foods’ Executive Chairman, said:”We are continuing very robust conversations with our customers to ensure they are fully aware of the desperate need for milk price increases, due to the escalating costs facing producers. We recognise these cost increases have led to a critical situation and failure to move prices will mean producers will be forced to exit the industry at unprecedented levels leading inevitably to a shortage of milk.”
Meadow Foods has a record of pushing prices up ahead of the market and led the charge in2007 when prices rose dramatically.
Meadow Foods is the UK’s leading independent dairy group, with total sales in excess of £280 million. The business supplies milk and balancing services to the premium liquid milk industry.It also has an ingredients division supplying cream, butter, sweetened condensed milk, Anhydrous Milk Fat, chocolate crumb and cultured dairy products to blue chip food manufacturers from three well-invested manufacturing sites in Chester, Peterborough and Yorkshire.
For further information contact Jim Bebb: 07919 118026